Marketing for Humans

Connect with your customers with web design and marketing strategies tailored to your business

Marketing Strategy | Web Design | Email Marketing

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Foster Connections

Grow Online

Loyal Customers

Marketing is overwhelming to many small business owners.

We simplify it.

  • Which social media platforms should I use?
  • What about email marketing?
  • Why isn’t my website converting?
  • Do I really need to do All The Things?
  • Where do I even start?

Let's Work Together

We’re inundated with ads all day long.

Billboards, magazines, TV all have ads. Grocery stores often have ads in the store. Gas station have ads at the pumps. Spend even a few minutes a day on social media or an online news source and the number of ads skyrockets. But… do you remember the last ad that you saw or heard?

Woman looking through magnifying glass at a key

Used effectively, tools help provide paths to connect. They may save time, but the core is still communication from one human to another.

Clear messages cut through the noise.

Strip away the fads, the key to good marketing is still what it has always been – clear communication that resonates with the right people.

Hi, I’m Elizabeth and I believe marketing is about people.

Have you received an email or looked at a post on social media and thought that doesn’t sound anything like the company or product they are selling? Does the copy sounds robotic and generic? I don’t respond well to that, and your customers likely don’t either.

  • Human-first means remembering that tools and automations should help people connect, not replace them.
  • Human-first marketing means being aware of trends and algorithms, but not forcing them into a plan if it doesn’t fit your business or customers.
  • Human-first means genuinely caring about and respecting people.

Are the tools changing? Sure. But they will not replace the genuine connection of human interaction.

 

Elizabeth, Cow and Rooster Web Design
Cow and Rooster Web Design Logo

Core Services

Strategy - woman holding up a notebook with "plan" written on it.

Marketing Strategy

Take a deep dive into your current marketing efforts, plot where you want to go – and set a realistic plan to get there.
Strategy - woman holding up a notebook with "plan" written on it.

Messaging

Messaging is how you present your business on your website, social media, emails and in public. If you are unclear about what your business offers and how you solve customer’s problem they’ll move on to the next company.
Strategy - woman holding up a notebook with "plan" written on it.

Web Design

Your website should work for you. It’s often the first place people look before doing business with you. While looks are important – if it cannot be found or convert into sales, it’s not helping your business.
Email Marketing, woman pointing toward a send button on a computer screen with envelopes and paper airplanes flying about her

Email Marketing

Email is a cost effective way to communicate with clients. Depending on your business an introductory series and/or an ongoing nurture series may be a good fit.

3 Steps to Better Marketing

1

Make an appointment for a discovery call.

2

We’ll craft a plan customized for your needs

Three
Grow!

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