July 26 is the anniversary of the ADA. What that for small businesses and their online presence, simple tips to help be accessible online.
Marketing Tips
How many Social sites do you need?
Much like when Google+ was slowly being dismantled, with Twitter becoming less useful each day there is a rise in the hot new thing in social media. The irony is most of the comments seem to be about the search for what Twitter & Instagram *used* to be. After G+...
Leave a Voice Mail People Will Return
How much time do you spend either leaving or listening to voice mail each day? It varies by industry and position, but salespeople can spend up to 15% of their day either leaving or listening to voice mail. That's crazy, right? Wouldn't you like to get 90 minutes of...
Reminder to Review Social Media
Time to Review Your Social Media The last month or so has been rocky for social media sites. Facebook laid off a lot of people, and then Twitter was sold and subsequently decimated. What does this mean for small business’s approach to social marketing? First, it's a...
Copyright vs Trademark
What is the difference between a Trademark and a Copyright? They are similar, but have a few key differences. USPTO (United States Patent & Trademark Office) has a great chart comparing them. In short, a Trademark (or Servicemark) is "A word, phrase, design, or a...
Mailchimp Certified
I have not one, but two exciting announcements - Cow and Rooster is now both a Member of Mailchimp's Partner Program AND Mailchimp Certified. I've been a huge fan of Mailchimp's products for a long time, becoming a member of the Partner Program and earning my...