Time to Review Your Social Media The last month or so has been rocky for social media sites. Facebook laid off a lot of people, and then Twitter was sold and subsequently decimated. What does this mean for small business’s approach to social marketing? First,...
What is the difference between a Trademark and a Copyright? They are similar, but have a few key differences. USPTO (United States Patent & Trademark Office) has a great chart comparing them. In short, a Trademark (or Servicemark) is “AÂ word, phrase, design,...
July 26, 2021 is the 31st anniversary of the ADA – American’s with Disability’s Act. To many businesses that means adding ramps, or having wider stalls with grab bars in restrooms. But accessibility also extends to the digital spaces. Remodeling a...
I have not one, but two exciting announcements – Cow and Rooster is now both a Member of Mailchimp’s Partner Program AND Mailchimp Certified. I’ve been a huge fan of Mailchimp’s products for a long time, becoming a member of the Partner Program...
How much time do you spend either leaving or listening to voice mail each day? It varies by industry and position, but salespeople can spend up to 15% of their day either leaving or listening to voice mail. That’s crazy, right? Wouldn’t you like to get 90...
Want more effective social media posts? Starts with a good graphic. There’s one mistake I see a lot of businesses make. And it’s SUPER easy to correct. What is that mistake? It’s packing WAY too much information and text in a graphic posted to social...